Docent welcomes media inquiries from journalists and editors covering Korean aesthetic medicine, medical tourism, and the business of beauty.

We are selective about the media partnerships we take on, not because we aren’t interested in the conversation, but because we believe the conversation around K-Beauty and K-Aesthetics is increasingly shaped by reach and popularity rather than informed, nuanced reporting.

We’re interested in contributing a more thoughtful perspective: grounded in what is actually happening in Seoul, attentive to the realities behind the marketing, and focused on giving audiences useful context rather than simply amplifying what is trending.